Thursday, December 26, 2019

“Transsexual and Transgender Policies in Sport”, Essay

According to Heather Skyes in her article â€Å"Transsexual and Transgender Policies in Sport†, the vast variety of genders that make up our society today including transsexuals and transgender are still not accepted into the world of sports due to anxieties from large sporting organizations. In our culture, there is a ‘binary structure’ which separates male from female. When a person is transsexual or transgender, the binary structure becomes challenged. There are so many exceptions to the binary structure, that it becomes nearly impossible to universalize â€Å"gender inclusive policies†. These individuals increase the ‘anxieties’ that Skyes suggests sporting organizations have, because transsexual and transgender people do not fit the norm.†¦show more content†¦When it comes to physical activity women are seen as inferior to men. They lack the muscular physique and the lung capacity that men are naturally born with. Unfortunately, w hen a woman excels in sports it is assumed that she has cheated and is questioned about her performance. In Genel’s article, throughout the process of gender testing, a group of women were found to be genetically male. These women have what is called Androgen Insensitivity Syndrome (AIS). Their outer appearance is that of a woman, but genetically they are made up of 46 XY chromosomes, which marks them genetically as males. These female athletes are â€Å"born with relatively rare genetic abnormalities that affect development of the gonads†. they are naturally resistant to the strength-promoting qualities of testosterone. When Skyes suggests that each athlete is unique and their circumstances need to be taken into consideration, this is one of those many circumstances. A weakness to Skyes’ article would be the fact that our society is very judgemental. Sports organizations fear the classification process of transsexual and transgender athletes into mainstream sporting events. Although most people will say they are for the equality of others, in reality many people in our society do not approve of transsexual and transgender people. These non-binary athletes may never be fully accepted into mainstream sports if sporting organizations continue to fret about anxieties theseShow MoreRelatedThe American Psychiatric Association Uses The Term Gender Dysphonia 864 Words   |  4 PagesTranssexuals rank lowest in overall wellbeing (Gates). SIRS researcher writes, â€Å"The American Psychiatric Association uses the term ‘gender dysphonia’ as the medical diagnosis for people who feel their birth-assigned sex and their gender identity do not match.† Civilians need a better understanding that transgender people need better protectio n. People against transsexuals believe that transgender are â€Å"ghastly† and are having an â€Å"identity crisis.† Transsexuals need protection in the workplace, publicRead MoreHeterosexuals Attitudes Toward Transgender People : Finds From A National Probability Sample Of Us Adults1222 Words   |  5 PagesHeterosexuals’ Attitudes Toward Transgender People: Finds from a National Probability Sample of US Adults. The paper studies the attitudes of heterosexual adult population towards transgender people, while simultaneously clarifying exactly why there exists some hostility towards homosexuals, both in the United States of America. The paper puts across the statement that the word itself (Transgender) is now largely used to factor out groups of people who apparently communicate expressions and qualitiesRead MoreEssay on Transgender in Sports2369 Words   |  10 Pagespublic. There is much justification in the unequal rights of transgendered peoples. The Human Rights Campaign has been started to achieve equal rights for all Americans including the LGBQ community. A serious injustice is in the world of sports. Professional sports are one of societies major traditions totally based on rules and regulations that are meant to preserve the integrality of the games, but may not be inclusive to all its players. Transgendered people have a different and unique fight thanRead MoreHostility Towards Transgender Students1090 Words   |  4 Pagesare those categorized as transgender. These people are very often the subject of intense scrutiny, discrimination, ostracism, verbal harassment and even physical assault. These responses to a transgendered person often stems from a lack of understanding, confusion, fear, and anxiety when interacting with these people. In order to understand why people are so unsettled when in the presence of a transgender individual, it is essential to fully understand the term transgender. The American PsychologicalRead MoreThe Concept Of Gender Roles1924 Words   |  8 Pagesthese children’s toys: Or to provide an example of how strange it is when non-common gendered packaging is used: Figure 2-Gendered Products Further examples of this would be the way that men are supposed to be knowledgeable about automotive care or sports, while women are expected to show interest in make-up and clothes. While there is certainly nothing wrong with any one of these activities, there is a social stigma attached to going outside your respective ‘role’, particularly for men. It is commonRead MoreThe Dilemma of Transgender Bathroom Use1567 Words   |  7 Pagesï » ¿The Dilemma of Transgender Bathroom Use There are many individuals who do not know about the increasingly common identity known as transgender. Transgender is a term that describes a person who identifies as the sex opposite of what is stated on their birth certificate. Also, a numerous amount of people don t recognize the growing population of individuals who are gender-nonconforming, which means they identify themselves as neither man nor woman. To a large sum of transgender people life is theRead MoreLgbt19540 Words   |  79 PagesWhat Is LGBT? LGBT stands for lesbian, gay, bisexual and transgender and along with heterosexual they describe peoples sexual orientation or gender identity. These terms are explained in more detail here. Lesbian A lesbian woman is one who is romantically, sexually and/or emotionally attracted to women. Many lesbians prefer to be called lesbian rather than gay. Gay A gay man is one who is romantically, sexually and/or emotionally attracted to men. The word gay can be used to refer generallyRead MoreTransgender Kids and Their Right to Choose to Go to Any Bathroom They Please1810 Words   |  7 Pages The hot topic of current events centers around the heated debate over whether Transgender kids should be able to choose what restroom they would like to use based solely on their gender identity. Breaking new ground and blazing new trails to create equality for all is the state of California. Democratic Governor, Jerry Brown, signed Assembly Bill No. 1266 (known as AB1266), which was an act to amend Section 221.5 of the Education Code, relating to pupil rights. The new law gives all students theRead MoreQuestions Regarding Unisex Bathrooms And The Rights Of Transgendered Individuals1862 Words   |  8 Pagestransgendered individuals. This issue has arisen in many public places such as schools, jobs, and restaurants in which transgender individua ls want to use facilities that correspond to their gender identity (Transgender Restroom Use: Overview). Transgender refers to people that changed their gender identity to the gender they feel most comfortable in. According to the article â€Å"Transgender Rights,† Gender means the identity of being male or female, typically used to reference social and cultural differencesRead MoreThe Internal and External Business Environment of Paddy Power4215 Words   |  17 Pages1.2a Offensive Ad 3 2.1.2b Under-age Bet 4 2.1.2c Rob Keane’s Lawsuit 4 2.1.3 Economical 5 2.1.3a Global Economic Downturn 5 2.1.3b Foreign Exchange Rate 5 2.1.4 Socio-Culture 5 2.1.4.a Responsible Gambling 5 2.1.4b Sports and Social 6 2.1.4c Health and Safety Policy 6 2.1.4d Publicity stunts 6 2.1.5 Technology 7 2.1.5a Mobile Betting 7 2.1.5b Acquisition Cayetano 8 2.1.5c Marketing Strategy 8 2.1.6 Environmental 8 3.1 MICRO (THE COMPITITIVE ENVIRONMENT) 8 3.1.1 Supplier 8 3.1.2

Tuesday, December 17, 2019

Finding Peace in Death Comes For The Archbishop Essay

Finding Peace in Death Comes For The Archbishop Willa Cathers Death Comes For The Archbishop is a novel set in the nineteenth century in New Mexico. The story follows the adventures of Father Vaillant and Father Latour, two refined French priests on a mission to promote Catholicism in Santa Fe. The story follows each mans experiences in these unrefined surroundings causing them to go through dramatic changes as they experience the westward movement of the frontier. Through the struggles and journeys of a host of characters, we discover the underlying tensions of worldly distractions that can create a divided character between oneself. The first example of a divided character I would like to discuss†¦show more content†¦I will now go on to Trinidad, Father Martinezs nephew who also exhibits a divided character, lustful and gluttonous, as well as having himself crucified and scourged during Passion Week. When he ate dinner, he ate as if he were afraid of never seeing food again. When his attention left his plate for a moment, it was fixed in the same greedy way upon the girl who served the table...with careless contempt(145). Trinidad seems to have such an ugly personality, but at the same time he carries out his religious duties, to the extreme. It is as if one makes up for the other, contradicting Catholicism. Padre Martinez, who also tends to acts upon rules of his own, has taught Trinidad literal religion, not spiritual religion. Trinidad seems to think repeated sins can easily be forgiven, acting more to please those around him instead of God. Trinidads character of sin and solitude seem s to be allowing him to get the best of both worlds, when he should just be content with one. To show the contrast of a single character and a divided character, I would like to discuss Eusabio. Eusabio exhibits a sincere one-sided character, devoted to his beliefs and actions of serenity. While Eusabio was accompanying Latour on his journey, he revealed acts of native Indian respect. Latour observed how it was the Indians way to pass and leave no trace, like aShow MoreRelatedEssay about The Qumran Documents (Dead Sea Scrolls)1054 Words   |  5 PagesThe Qumran Documents (Dead Sea Scrolls) The finding of the Dead Sea Scrolls or the Qumran Documents is the single most important religious find of the twentieth century. These manuscripts have revolutionized the entire field of biblical study and have the ability to destabilize the mass of western religious thought as we know it today. For the information contained in these scrolls, include books of the Hebrew Bible that predate the next earlier example by one thousand years. The data foundRead MoreThe Archetypal Hero Journey, J2088 Words   |  9 PagesThe archetypal hero journey, Joseph Campbell states, is a typical series of heroic actions. Four stages form the hero journey: departure, trials, epiphany, and return (the stages do not necessarily occur consecutive with the listing). Death and resurrection of lifestyle and beliefs, spiritual journey, and finally rebirth form hero journeys motif. An archetypal hero pattern is the transformation of the characters conscience through trials and revelations. Lust, fear, and social duties tendRead More Compare And Contrast Thomas Be Essay2014 Words   |  9 Pages The archetypal hero journey, Joseph Campbell states, is a typical series of heroic actions. Four stages form the hero journey: departure, trials, epiphany, and return (the stages do not necessarily occur consecutive with the listing). Death and resurrection of lifestyle and beliefs, spiritual journey, and finally rebirth form hero journeyamp;#8217;s motif. An archetypal hero pattern is the transformation of the characteramp;#8217;s conscience through trials and revelations. Lust, fear, and socialRead MoreItalian Renissance and the Reformation Essay example1452 Words   |  6 PagesRenaissance began after Europe began recovering from the Black Death. Anyone who had survived was just happy to be alive and started focusing more on material things, rather than religious ones. Another reason the focus shifted from religious thoughts was because of the Great Schism. People began second guessing their rulers and religious leaders and became more secular. One important city involved in the Renaissance was Florence, which would come to be known as the cultural center of the Renaissance. FlorenceRead MoreThe Migrant Crisis : How Would You Feel If You Were Turned Away?1334 Words   |  6 Pages21st December 2015 more than one million migrants arrived on European soil. Hundreds are fleeing abuse in Eritrea. Thousands are fleeing war torn Syria. It is estimated that over 6,700 have died crossing the Mediterranean, and they will continue to come . Many European countries are already stretched to the limit with border control and migrant camps. European leaders are torn over crucial decisions. Should we shut all the borders? Should we let them all in? Should we target the problem at itsRead MoreHenry VIII: The Narcissistic King Essay2285 Words   |  10 PagesClement under the thumb of Charles V a divorce was not going to be granted in England, Rome, or anywhere else. When the Pope withdrew the case to Rome, Henry became enraged and took his frustration out on Wolsey. Things finally reached a climax when the Peace of Cambrai was signed between France and Spain eliminating any chance of English influence in Rome. Wolsey was removed and eventually arrested for violating praemunire, but before he could be imprisoned, tried, and executed, he died. Henry was notRead MoreThe Music Of Ludwig Van Beethoven1739 Words   |  7 Pagesto the point where he actually stopped playing music and instead wanted to go to school. Howev er, Beethoven had many difficulties in school. He had trouble with simple addition as well as spelling and grammar (Bio). Beethoven explained that, â€Å"Music comes to me more readily than words† (Bio). At the age of 10, Beethoven decided he had enough school and wanted to focus his full attention on music (Bio). From an early age Beethoven showed remarkable signs of becoming a child prodigy due to hisRead MoreBrief Biography of Mary, Queen of Scotts2671 Words   |  11 Pagesone occasion throughout our lives, regardless of if we recall hearing about her or not. Mary, not to be confused with the notorious Bloody Mary, became one of the most notable queens in history thanks to her eventful life that was filled with love, death, and plenty of conspiracy. Mary, Queen of Scots may not be a queen that stays in your memory, but it is undeniable that she is one of the most interesting queens in history. Mary was born in Scotland at Linlithgow Palace on December 8, 1542.Read More King Arthur and the Knights of the Round Table Essay1992 Words   |  8 Pages The legend of King Arthur and the Knights of the Round Table is a story mixed with historical truths and exaggerated fiction. The legend of King Arthur, known as the Arthurian Legend, comes from the Middle Ages and is both fact and fiction. There really was a King Arthur who was king of the Britons. He was a type of military leader who fought Germanic invaders. Many of the Tudor monarchs claimed lineage to King Arthur to justify and prove their right to the throne. Most of the knowledgeRead MoreSouth African Truth and Reconciliation Commission4157 Words   |  17 Pagesdistinguished and usual occurrences. Such a, disappearances, untimely death and many torture victims; nothing of historical background, context, reason or consequence was ever investigated. Nahla Valji (2004)2 Creating reconciliation after war and a strictly inhumane regime, there was a whole matter of creating the conditions and grounds for peace amounts the people, and of keeping the peace balanced for the distant and sudden future.3 Not peace in the context of just discontinuing the illegitimate acceptance

Monday, December 9, 2019

Describe the Different Stakeholders Who Influence the Purpose of Two Contrasting Business free essay sample

The money that the customers spend is important because it helps to carry on their work in the future. As the customers know that the Eden Project is for charity, they are not so concerned about how much they spend as they know that the money goes towards a good cause. Customers that come from Devon and Cornwall are offered a reduced price. | A large amount of customers are key to ensuring that Coco-Cola have high profits. This means that Coca-Cola will want to make sure their products are of a good quality to ensure business in future. Coca –Cola will want to ensure customers choose them over their nearest rival for example, Pepsi. So they would try to stand out from other rivals. | Employees | An important factor for the Eden Project is the job satisfaction as employees would be proud that they work for a small charity. Also the Eden Project will also take on volunteers into their organisation. We will write a custom essay sample on Describe the Different Stakeholders Who Influence the Purpose of Two Contrasting Business or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page The Eden Project will need to make sure that the volunteers are motivated, so they can see the value of the work that they do. Furthermore, even though they don’t get paid they will be motivated as it is for a good cause. Coca-Cola is a well know large organisation therefore they do not want any negative publicity about how their employees have been treated. However in the past Coca-Cola has had bad publicity, as they tried to prevent trade union membership are some countries, the outcome of this is likely to lower staff moral and decrease productivity. Job satisfaction and motivation is just as important to Coca- Cola. Because if there is no motivation then the product would be not at a high stranded. | Suppliers | The suppliers that the Eden Project usesare local which is to minimise transport pollution and to support the local community. Coca-Cola uses suppliers from different parts of the world which means that the costs are low as the supplier are from abroad. In order to have a successful relationship with suppliers, Coca-Cola have supplier guiding principles and a supplier code of conduct in order to make sure specific rules and regulations are ensure. | Owners | The Eden Project Trust is managed by The Eden Project Ltd. As the Eden Project is a Limited Company it is owned by family and friends who have invested some money into the business. As Coca-Cola is a Public Limited Company, a majority of owners who play an impotent role in how Coca-Cola is organised. Also Coca-Cola has a lot of minority owners in the form of shareholders which would have an influence over how the company is run. | Local and national communities | The Eden Project a social enterprise eager to support the local and also the national communities as much as possible. | In the past Coca-Cola has had negative publicity because of some of its practices in some countries. For example India, where the company has practices depleted groundwater which they for factories but ended in the resulting in a shortage of water for local people that lived in India. | Trade Unions | The project is not linked with any Trade Unions. Trade unions stand up for employee rights and makes sure there treated fairly. | Previously Coca-Cola has got into trouble for trying to suppress Trade Union membership within the organisation as they are seen as a threat to the company. | Employer Associations | The Eden Project is not connected with any employer associations. Employer Associations represent employee interests. | Coca-Cola does not have any employer associations. | Government | The Eden Project will have to follow the law this is to make sure that they know what to do and so that they do the right thing. As the Eden Project is a charity they will receive tax relief. | Coca-Cola has to also follow the law, in each country. Coca-Cola also has to make sure that they give their employees the right contract. Also they have to make sure that their customs get a high standard that they pay for. |

Monday, December 2, 2019

Law Enforcement in Canada Essays - Law Enforcement, Gendarmerie

Law Enforcement in Canada Under the Constitution Act of 1867, the federal government has the authority to enact criminal law and procedures, while the enforcement of laws and the administration of justice were delegated to the provinces ( Griffiths, 2013 ). This meant that enforcement of criminal laws are primarily a providential function , so they need to form police agencies . Each of Canada's jurisdictional levels has a police force . Large municipalities are responsible for providing their own police force to enforce federal crimina l codes and municipal bylaws . Providential police agencies enforce criminal codes and statu t es in parts of the providences without a police force. Royal Canadian Mounted Police (RCMP ) is th e law enforcement arm of the federal government . They are entrusted with the enforcement of federal statutes such as drug laws, Indian laws, explosive laws and food and drug laws. All but 3 providences (Quebec, Ontario and Newfoundland and Labrador) contract out their regional law enforcement to the RCMP . This apparently simple three-tiered structure of policing in Canada is dramatically complicated by the practice of "contracting out" police services (Griffiths et al. , 1980). Federal The Royal Canadian Mounted Police was formed in 1920 by the union of the Royal Northwest Mounted Police and the Dominion Police. Since the 1950s , the RCMP assumed provincial policing responsibilities in 7 Canadian prov inces in a cost sharing operation called " contracting out." They mostly operate in sparsely populated or rural areas where there are small amount of people . In some small cities and towns, the RCMP is the only law enforcement agency for miles. In the Yukon and the Northwest territories, the RCMP is the only police force available. Also called the "Mounties," the RCMP has be come the most widely recognized symbol of Canada throughout the world. The exploits and daring of the Mounties were immortalized by Canadian, European, and American authors in the twentieth century in books and motion pictures of the square-jawed, stoic, strong Mountie (Griffiths, 2013). The RCMP provide s f rontline police services on a federal and on both providential and municipal level under the direction of the providential governments. T he y may be the most complex law enforcement organization in the world because they often find it difficult to serv e 2-3 masters at one time (Griffiths et. al, 1980) . Provincial The British North American Act (1867) is a provision that gave Canadian providences the power to police their own territory. O ntario and Quebec are the most populated providences in Canada, so they have their own law enforcement agencies . Newfoundland also has its own police force, but they limit their jurisdiction with in the populated areas; they contract out to the RCMP for rural police services. Providential police agencies have jurisdiction outs ide of large municipal areas or in municipalities that do not have their own police force; overall authority of all the King's Highways and the waterways . They also enforce pro vidential regulatory policies like liquor laws and aid smaller police agencies in criminal investigations (Griffiths et. al, 1980). Municipal Municipal police forces constitute the largest body of police in Canada, comprising about 55% of the total personnel in Canada and they handle the most crime (Griffiths et. al, 1980). Municipal police forces provide services to the most densely populated areas, usual ly urban areas above 50,000 people. Urban areas like Montreal and Toronto have their own police forces which enforce all forms of laws. They enforce criminal codes, municipal bylaws, providential statues and some federal statutes like the Narcotics Control Act. Some municipalities have chosen to not form a police force and have providential police agencies to police their territories ; others contract out to the Royal Canadian Mounted Police. First Nations communities have their own municipal policing, as set out in the federal government's First Nations Policing Policy, which manages various types of arrangements, including self-administered policing and the use of dedi cated officers from existing police services such as the RCMP ( Goudge , Beare , Dupont , Duxbury, Huey , 2014 ) . Private Canada also has a number of police agencies that are hired and

Tuesday, November 26, 2019

Free Essays on Book Review

â€Å"A Time to Kill† This unique novel by John Grisham takes place in a small Mississippi town of Clanton. The book A Time to Kill is one of these examples based on racial tension and capital punishment. This book is a perfect representation of our criminal justice system from start to finish. This book has examples of police and court procedures. The book also portrays many of the racial stereotypes that people of the south faces every day. A little black girl named Tonya Hailey was walking home from the grocery store one day when she abducted by two white men- Billy Ray Cobb, Pete Willard. The two were driving a yellow pick-up truck with a rebel flag in the back window. The two rednecks tied her up and raped her and took every last bit of innocence from her. After they were done beating her they threw her into Foggy Creek where a black fisherman saw them. The poor girl was left for dead. It didn’t take long for the whole town to find out, and the two men were arrested by Sheriff Ozzie for the rape of ten-year-old Tonya Hailey. The girls father, Carl Lee Hailey was enraged with vengeance. Carl Lee met with Jake Brisance , a lawyer who helped his brother Lester in a case a few years back. Carl Lee asked Jake if he will be there for him. Jake not knowing what Carl was thinking agreed to help him out . The question is What would You do if someone did that to your 10-year-old Daughter. A few days later, after the arraignment, Carl Lee stayed at the courthouse and studied every part of it, and hid in the broom closet. At the bail hearing of Cobb and Willard, Carl Lee shoots both of them repeatedly until he is sure that they are dead. When he quits shooting, Carl Lee realizes that he has not only killed the two men that rapped his little girl, but also that he has shot a police officer who has been a life long friend. Carl Lee‘s action have torn what was once a quiet, Mississippi town into a war zone. ... Free Essays on Book Review Free Essays on Book Review â€Å"A Time to Kill† This unique novel by John Grisham takes place in a small Mississippi town of Clanton. The book A Time to Kill is one of these examples based on racial tension and capital punishment. This book is a perfect representation of our criminal justice system from start to finish. This book has examples of police and court procedures. The book also portrays many of the racial stereotypes that people of the south faces every day. A little black girl named Tonya Hailey was walking home from the grocery store one day when she abducted by two white men- Billy Ray Cobb, Pete Willard. The two were driving a yellow pick-up truck with a rebel flag in the back window. The two rednecks tied her up and raped her and took every last bit of innocence from her. After they were done beating her they threw her into Foggy Creek where a black fisherman saw them. The poor girl was left for dead. It didn’t take long for the whole town to find out, and the two men were arrested by Sheriff Ozzie for the rape of ten-year-old Tonya Hailey. The girls father, Carl Lee Hailey was enraged with vengeance. Carl Lee met with Jake Brisance , a lawyer who helped his brother Lester in a case a few years back. Carl Lee asked Jake if he will be there for him. Jake not knowing what Carl was thinking agreed to help him out . The question is What would You do if someone did that to your 10-year-old Daughter. A few days later, after the arraignment, Carl Lee stayed at the courthouse and studied every part of it, and hid in the broom closet. At the bail hearing of Cobb and Willard, Carl Lee shoots both of them repeatedly until he is sure that they are dead. When he quits shooting, Carl Lee realizes that he has not only killed the two men that rapped his little girl, but also that he has shot a police officer who has been a life long friend. Carl Lee‘s action have torn what was once a quiet, Mississippi town into a war zone. ...

Saturday, November 23, 2019

Email overconfidence is a dangerous thing - Emphasis

Email overconfidence is a dangerous thing Email overconfidence is a dangerous thing Considering that an estimated 247 billion emails are sent each day, you might think we would all be dab hands at getting our messages across. But a study published in the Journal of Personality and Social Psychology reveals that, while we believe we’re making ourselves clear, we actually need to be more careful. Lost in translation The tone and context of your email is likely to be misinterpreted in at least 15 per cent of emails, according to the study. And part of the problem is the fact that we are overly confident that what we write will be understood as we mean it to be. A series of five experiments showed that email senders overestimate how accurately the tone of their message will be identified. Sarcasm and humour are particularly problematic: trying to express either in email is clearly a risk. However, the most notable result from the experiments was not how many times the reader misunderstood the tone, but the disparity between how often the writer expected to be understood and how often they actually were. In one experiment, half the participants emailed a series of statements – a mixture of serious and sarcastic – to the other half, who had to deduce how each statement should be read. While the sending group expected 97 per cent to be recognised, only 84 per cent were. Put into real terms, that means almost one fifth of your recipients might be misled, confused or even offended by your emails. But my colleagues understand me Do they, though? Further experiments showed that the success rate in interpreting tone was the same whether the recipient knew the sender or not, meaning equal care is needed whether writing to a new client or a well-known colleague. Less surprisingly, the recognition of tone was identified correctly most often in spoken statements – though still not as regularly as the speaker predicted. Evidently, without the non-verbal cues – the facial expressions, body language and gestures – of face-to-face communication, any ambiguity of tone in your writing may well lead your reader to misunderstand your meaning. So judge your recipient well, or joke at your own risk. Read the full white paper, ‘Lost in translation’. Our blog contains lots of tips on how to write good emails, and we also run an in-company course on effective email writing.

Thursday, November 21, 2019

The history of American technology Research Paper - 1

The history of American technology - Research Paper Example Some of the key brands that the company produces include Coke, Sprite, Coffee, Dazani, Coke Zero, Fanta and Sprite among others. Being headquartered in Atlanta US; the company operates in more than two hundred countries. One of the primary aspects that have made Coca-Cola Company to enjoy strong customer support is the use of effective methods of advertisement. John Pemberton was the pharmacist behind the invention of Coke brand back in 1886 and up to now the company still produces the same brands. Coca Cola is a brand that most of people prefer and have strong loyalty towards it. Due to its well organized market strategies and advertisements, the brand still survives and competes with other companies soft brands stiffly. The Coca-Cola Company always relies on extensive advertisement to market its brands thus making it to attain a competitive edge in the market. This paper seeks to discuss how advertising technology for Coca-Cola has evolved. Technology use in Coca Cola Company adver tisements Coca-Cola Company has high value of technology not only in its production process but also in its advertisement strategies. The company realizes that based on the extensive use of technology by its competitors including Pepsi and Starbucks among others, the company has to emulate extensive technology in order to remain competitive in the international market. The company constantly changes, rebrands, and advertises the products in order to keep sales consistently high (Dev and Don, 2005). Since the start of social networking and the ability to stay inline with internet marketing, Coca Cola Company has invested heavily in new technology so as to further their brand awareness campaigns. Greener bottles Coca Cola Company introduced the technology of greener bottles and packaging and it was able to produce almost 2.5 billion products using less petroleum. The technology was successful and other companies were attracted to it since it was not expensive. One of the companies tha t borrowed the idea was Heinz which was known for food processing. The production of 2.5 billions represented four percent of the Coca Cola packaging and this makes billions of Coca Cola products to be exported globally each year. Social networking Coca Cola Company maintains good appearance in social networking sites like face book and twitter, attracting over 35 millions people in social networking thus effectively spreading the its new brands in the international market. Coca Cola Company have been campaigning, inviting people to play games to win its products. Through the use of the social networking technology, the company products always enjoy the support of young consumers who are technology savvy. Online advertising Coca Cola Company uses effective online advertising and this makes consumers to feel like the product is the only company dealing with soft drink beverage in the market. The company uses extensive advertisements on its websites that means that coca cola has a gre ater control in the market and this make the product to be top in market. Evolution of coca cola company advertisement strategies Coca Cola is among the best known brands in the world today. Dated back in 1886, the company used to offer free drinks to the customers as mode of advertisement. For instance, the company used marketers like Asa Candler to advertise its products and the budget estimate was about $12,000. Asa

Tuesday, November 19, 2019

Causes and Solutions for Groundwater Pollution in Australia Essay

Causes and Solutions for Groundwater Pollution in Australia - Essay Example However, if salinity is too high as a result of existing salt in the materials around the aquifer, then, it is not usable for consumption. If too much water is extracted from aquifers, then, the viability of a variety of ecosystems is at risk. Groundwater provides hydration for areas such as wetlands, streams and even some lakes. Even though the two intermingle, in Australia, the government has managed surface water and groundwater resources as two separate categories. In the country, there are currently 442 groundwater management units, or GMU’s, designated to manage the groundwater inside their territories. Each of these units was selected because the groundwater goes to areas with environmental sensitivity, or because the groundwater was low in salinity. Each GMU has its own aquifer – typically only one, unless there is a series that is connected. GMU’s end at the state and provincial boundaries since the prevailing authority for groundwater comes at the state /provincial level (Ball). For example, four different GMU’s cover the Great Artesian Basin, because it lies under parts of four different states in Australia. When it comes to sustainable yield, the good news is that Australia’s current groundwater yield is more than adequate for the country’s current needs. ... However, extraction is higher in some parts of the country than others. In Victoria and Queensland, for example, almost two-thirds of the sustainable yield is used on an annual basis. The Great Artesian Basin, with around 500 GL in annual sustainable yield, is the largest source of groundwater in the country, containing 11 different aquifers. However, because 570 GL is extracted each year, the current trend is not sustainable (Ball). At present, the most positive signs are the government's commitment to testing aquifers near the coast rigorously to monitor salinity invasion. Also, the testing of river water can indicate the safety of some groundwater sources. However, many rivers do not have any groundwater as a source, so this is an incomplete method of testing. Current Risks While current use of groundwater is within allowable parameters, given the annual available yield, the only reason that groundwater is necessary for extraction is that surface water is being used to excess. The re are many ways to encourage reductions in water consumption, from rebates on low-flow shower heads to the declaration of different stages in water reduction protocols for municipalities. Water consumption is a by-product of social behaviors that are, by and large, out of the government's hands to control, without instituting layers of usage control. Education is an essential strategy; many people just do not know the number of gallons they let flow down the drain each day, during something as straightforward as a morning shower in addition to activities such as running loads of laundry that are not full but using a full load's worth of water, not fixing a leaky toilet or outdoor spigot as well as letting hot water run constantly while shaving. All these are behaviors that do not

Sunday, November 17, 2019

The Life and History of Jesse Stuart Essay Example for Free

The Life and History of Jesse Stuart Essay Jesse Stuart (1907— ) was the son of an illiterate tenant farmer from eastern Kentucky. Jesse Stuart had little formal education as a child. When he finally managed to attend high school, and then college, he discovered that he had a talent for writing. He has pursued a successful career as a writer, at the same time serving as a teacher and administrator in southern schools. In addition to short stories, Stuart has written poetry, novels, an autobiography (The Thread that Runs So True, 1958) and a biography of his father (Gods Oddling, 1960). It was from his father, that the author gained his great love of nature and appreciation individuality. LOVE Yesterday when the bright sun blazed down on the wilted corn my father and I walked around the edge of the new ground to plan a fence. The cows kept coming through the chestnut oaks on the cliff and running over the young corn. They bit off the tips of the corn and trampled down the stubble. My father walked in the cornbalk. Bob, our Collie, walked in front of my father. We heard a ground squirrel whistle down over the bluff among the dead treetops at the clearings edge. Whoop, take him, Bob, said my father. He lifted up a young stalk of corn, with wilted dried roots, where the ground squirrel had dug it up for the sweet grain of corn left on its tender roots. This has been a dry spring and the corn has kept well in the earth where the grain has sprouted. The ground squirrels love this corn. They dig up rows of it and eat the sweet grains. The young corn stalks are killed and we have to replant the corn. I can see my father keep sicking Bob after the ground squirrel. He jumped over the corn rows. He started to run toward the ground squirrel. I, too, started running toward the clearings edge where Bob was jumping and barking. The dust flew in tiny swirls behind our feet. There was a cloud of dust behind us. Its a big bull blacksnake, said my father. Kill him, Bob! Kill him, Bob! Bob was jumping and snapping at the snake so as to make it strike and throw itself off guard. Bob had killed twenty-eight copperheads this spring. He knows how to kill a snake. He doesnt rush to do it. He takes his time and does the job well. Lets dont kill the snake, I said. A blacksnake is a harmless snake. It kills poison snakes. It kills the copperhead. It catches more mice from the fields than a cat. I could see the snake didnt want to fight the dog. The snake wanted to get away. Bob wouldnt let it. I wondered why it was crawling toward a heap of black loamy earth at the bench of the hill. I wondered why it had come from the chestnut oak sprouts and the matted greenbriars on the cliff. I looked as the snake lifted its pretty head in response to one of Bobs jumps. Its not a bull blacksnake, I said. Its a she-snake. Look at the white on her throat. A snake is an enemy to me, my father snapped. I hate a snake. Kill it, Bob. Go in there and get that snake and quit playing with it! Bob obeyed my father. I hated to see him take this snake by the throat. She was so beautifully poised in the sunlight. Bob grabbed the white patch on her throat. He cracked her long body like an ox whip in the wind. He cracked it against the wind only. The blood spurted from her fine-curved throat. Something hit against my legs like pellets. Bob threw the snake down. I looked to see what had struck my legs. It was snake eggs. Bob had slung them from her body. She was going to the sand heap to lay her eggs, where the sun is the setting-hen that warms them and hatches them. Bob grabbed her body there on the earth where the red blood was running down on the gray-piled loam. Her body was still writhing in pain. She acted like a greenweed held over a new-ground fire. Bob slung her viciously many times. He cracked her limp body against the wind. She was now limber as a shoestring in the wind. Bob threw her riddled body back on the sand. She quivered like a leaf in the lazy wind, then her riddled body lay perfectly still. The blood colored the loamy earth around the snake. Look at the eggs, wont you? said my father. We counted thirty-seven eggs. I picked an egg up and held it in my hand. Only a minute ago there was life in it. It was an immature seed. It would not hatch. Mother sun could not incubate it on the warm earth. The egg I held in my hand was almost the size of a quails egg. The shell on it was thin and tough and the egg appeared under the surface to be a watery egg. Well, Bob, I guess you see now why this snake couldnt fight, I said, It is life. Stronger devour the weaker even among human beings. Dog kills snake. Snake kills birds. Birds kill the butterflies. Man conquers all. Man, too, kills for sport. Bob was panting. He walked ahead of us back to the house. His tongue was out of his mouth. He was tired. He was hot under his shaggy coat of hair. His tongue nearly touched the dry dirt and white flecks of foam dripped from it. We walked toward the house. Neither my father nor I spoke. I still thought about the dead snake. The sun was going down over the chestnut ridge. A lark was singing. It was late for a lark to sing. The red evening clouds floated above the pine trees on our pasture hill. My father stood beside the path. His black hair was moved by the wind. His face was red in the blue wind of day. His eyes looked toward the sinking sun. And my father hates a snake, I thought. I thought about the agony women know of giving birth. I thought about how they will fight to save their children. Then, I thought of the snake. I thought it was silly for me to think such thoughts. This morning my father and I got up with the chickens. He says one has to get up with the chickens to do a days work. We got the posthole digger, ax, spud, measuring pole and the mattock. We started for the clearings edge. Bob didnt go along. The dew was on the corn. My father walked behind with the posthole digger across his shoulder. I walked in front. The wind was blowing. It was a good morning wind to breathe and a wind that makes one feel like he can get under the edge of a hill and heave the whole hill upside down. I walked out the corn row where we had come yesterday afternoon. I looked in front of me. I saw something. I saw it move. It was moving like a huge black rope winds around a windlass. Steady, I says to my father. Here is the bull blacksnake. He took one step up beside me and stood. His eyes grew wide apart. What do you know about this, he said. You have seen the bull blacksnake now, I said. Take a good look at him! He is lying beside his dead mate. He has come to her. He, perhaps, was on her trail yesterday. The male snake had trailed her to her doom. He had come in the night, under the roof of stars, as the moon shed rays of light on the quivering clouds of green. He had found his lover dead. He was coiled beside her, and she was dead. The bull blacksnake lifted his head and followed us as we walked around the dead snake. He would have fought us to his death. He would have fought Bob to his death. Take a stick, said my father, and throw him over the hill so Bob wont find him. Did you ever see anything to beat that? Ive heard theyd do that. But this is my first time to see it. I took a stick and threw him over the bank into the dewy sprouts on the cliff.

Thursday, November 14, 2019

The Jungle Essays -- essays research papers

The Jungle by Upton Sinclair Upton Sinclair's The Jungle is the tale of a Lithuanian immigrant, Jurgis Rudkus, and his family. Jurgis and his family move to the United States in the middle of the Industrial Revolution, only to find themselves ill-equipped for the transition in the workplace and in society in general. Jurgis faces countless social injustices, and through a series of such interactions, the theme of the book is revealed: the support of socialism over capitalism as an economic and social structure. Jurgis learns soon after transplanting his family that he alone cannot earn enough to support his entire family, in spite of the intensity of his valiant efforts to work harder. Soon his wife and the rest of his family are working as well, all attempting to chip in to cover family expenses. However, such exposure proves itself to be too dangerous and detrimental to the Rudkuses. Jurgis becomes hardened by his negative experiences as he realizes that, in a capitalist society li ke the one he was living in, there is no justice. Hard work is not justly rewarded, and often times corruption is rewarded in its place. Through and through, he sees that capitalist life is not fair. Soon he is injured on the job and is forced to stay home and out of work while his mangled foot heals. Jurgis is sidelined from work for two months, and upon his return he finds himself replaced by another worker. Desperate for a job, he takes a dreaded position at the glue factory. Hi wife is pregn... The Jungle Essays -- essays research papers The Jungle by Upton Sinclair Upton Sinclair's The Jungle is the tale of a Lithuanian immigrant, Jurgis Rudkus, and his family. Jurgis and his family move to the United States in the middle of the Industrial Revolution, only to find themselves ill-equipped for the transition in the workplace and in society in general. Jurgis faces countless social injustices, and through a series of such interactions, the theme of the book is revealed: the support of socialism over capitalism as an economic and social structure. Jurgis learns soon after transplanting his family that he alone cannot earn enough to support his entire family, in spite of the intensity of his valiant efforts to work harder. Soon his wife and the rest of his family are working as well, all attempting to chip in to cover family expenses. However, such exposure proves itself to be too dangerous and detrimental to the Rudkuses. Jurgis becomes hardened by his negative experiences as he realizes that, in a capitalist society li ke the one he was living in, there is no justice. Hard work is not justly rewarded, and often times corruption is rewarded in its place. Through and through, he sees that capitalist life is not fair. Soon he is injured on the job and is forced to stay home and out of work while his mangled foot heals. Jurgis is sidelined from work for two months, and upon his return he finds himself replaced by another worker. Desperate for a job, he takes a dreaded position at the glue factory. Hi wife is pregn...

Tuesday, November 12, 2019

Monologue Boo Radley Perspective Essay

Yesterday was the first day I stepped out into the sunlight, when I look back upon my days watching Jem and scout growing up, one thing that comes into my mind is why I didn’t just step outside and play with them. I think what kept me from going outdoors was the conflict between black and whites at the time , I didn’t want to get caught up in all the drama so I stayed indoors, now looking back I should of just faces the racism, I would of loved to spend days down at the creek swimming with the children or playing football and building snow forts in the winter. You see jem and scout they didn’t have many to play with, well they had dill but only in the summer and Atticus’s job as a lawyer kept him pretty busy. Back when Jem and scout were little I would sneak out at night and place on of my childhood pleasures in the knot hole, nothing was better than watching their faces light up when they found the gifts. I left the children gifts because I wanted them to realise that I wasn’t scary or a monster, I was simply just watching over them as a friend. I think that the children need to know the truth about me and they need to learn how to look past the rumours and see the real person, I want to keep trying because I know that if I put the right thing in the knot hole that they will learn that you can’t judge people until you’ve seen what’s its like from their point of view. I don’t think that anyone knows what its like to me, I don’t stay in this house because I want to, I stay in this house because there ‘s now where else for me to go. Last night I was sitting in my chair and I had this funny feeling that something wasn’t quite right. I went to my window and saw jem and scout at the tree staring to run. Scout was still in her ham costume and couldn’t run. Both children fell down and I saw a shadow looking over them, someone was after my kids, I couldn’t stand around to watch this all go down. I knew that this person had enough anger within to kill both of the kids if he really wanted to. I ran as fast as I could and I grabbed a knife from the kitchen. The whole incident took about 8 seconds but felt like everything was happening in slow motion. I felt like every second not helping the children could be the second that Mr Ewell go to them. All I knew is that I would never forgive myself if either one of these kids lost there life because I was a moment to late. When I ran out to the road , jem was screaming and Mr Ewell was on him. He dropped jem to the ground and ran over to scout and tried to pick her up so he could hurt her too, but that wasn’t going to happen as at that moment I grabbed him and before I knew it I stabbed him-he was dead on the road with a knife stuck into the pit of his stomach but the murder that I had just committed was the last thing on my mind, I picked up jem and carried him to his house when we were in jems room and scout was telling everyone what had happened. Then scout said two words that made everything worth it. She said â€Å"hi boo† these two words meant so much to me as I now knew that jem and scout now know that I am a good person who would always be looking after them because they were now apart of my life. They were my kids. It took me a few years but I finally realised that I couldn’t spend the rest of my life indoors how ever by the time I realised this, jem and scout had all ready moved on from Maycomb county. What really triggered me to realise this was the fact that I didn’t want to miss the next opportunity to meet people like the finches, if only I had the courage back then that I have now maybe then I would have been able to face the racism in maycomb and maybe even been able to give the children my childhood pleasures myself, face to face and above all maybe jem scout and I may still be friends or would of kept in contact over the years. After my dad had died I was eternally grateful as I would no longer be tortured into staying indoors for the rest of my life but I found out later that my brother who was cruel if not crueler than my father will be looking to keep my father’s promise to keep me indoors and away from everyone. He tortured me chaining me to the bed post so there was no way I could escape. With little food and water I could feel myself growing weaker, Nathan my so called brother waited till I was near death and force feed me, starving me near point of death and feed me so I wouldn’t die. Nathan would say to me â€Å"death is too kind for a man like you authur† , feeling miserable, weak, and abandoned every night i would look out my window and prey to the brightest star knowing that someday my mother and I will be together again, hoping, just hoping that someday life would be so kind, kind enough to let me go so I can be with my mother once again.

Sunday, November 10, 2019

Product Mix

INTRODUCTION Operating in over 50 countries with more than 100,000 people, Johnson & Johnson USA has been ranked 4 times in the â€Å"Fortune Top 10† list of the most admired companies in the US. Johnson & Johnson (J&J) India, a subsidiary of Johnson & Johnson USA, is one of the leading players in the Indian pharmaceutical and consumer products business. It has employee strength of over 1,800. It started business in India in 1947 in Bombay with Johnson’s Baby Powder, and, over time, introduced other products like toothbrushes, Johnson’s Baby Cream and Prickly Heat Powder. Briefing about this world class company, we can have a glimpse on the following points:†¢ †¢ †¢ †¢ †¢ †¢ Global Manufacturer of Pharmaceuticals, Consumer Products and Medical Devices. Listed in Fortune 500 Companies Ranked 1st among 50 top Pharmaceutical companies 230 subsidiary companies with operations in over 57 countries. Well-known consumer products are the BAND-AID Brand line of bandages, Tylenol Medications , JOHNSON'S BABY Products Produced its first products in 1886 Incorporated in 1887 ROBERT WOOD JOHNSON served as the first President of the company. In 1910,JAMES WOOD JOHNSON succeeded him as President. William C. Weldon is the President (since 2002 Onwards) The other key Members of the company are:†¢ †¢ †¢ †¢ †¢ William C. Weldon:- Chairman ,Board of Directors; Chairman ,Executive Committee; Chief Executive Officer †¢ †¢ Christine A. Poon:- Vice-Chairman ,Board of Directors; Member ,Executive Committee Dominic J. Caruso: – Member, Executive Committee; Vice President, Finance; Chief Financial Officer. COMPANY STRUCTURE †¢ †¢ †¢ †¢ †¢ Based on the principle of Decentralized Management. Executive Committee is the principal management group. Committee is responsible for the operations and allocation of the resources. Oversees and coordinates the activities of the three segments. Each subsidiary within the business segments is, with some exceptions, managed by citizens of the country where it is located. SUBSIDIARY HOLDINGS Johnson & Johnson is a highly diversified company with at least 230 subsidiaries, which it refers to as the â€Å"Johnson & Johnson Family of Companies†. Some of these subsidiaries include: †¢ †¢ †¢ ALZA Corporation Baby Center, L. L. C. Johnson & Johnson, Group of Consumer Companies, Inc. Johnson & Johnson Health Care Systems Inc. Johnson & Johnson – Merck Consumer Pharmaceuticals Co. Johnson & Johnson Pharmaceutical Research & Development, L. L. C. Pfizer Consumer †¢ †¢ †¢ †¢ J in INDIA †¢ †¢ †¢ †¢ †¢ Spread its roots in India during 1947. It was Mr. Patrick Whaley who set the foundation. Launched Johnson’s Baby cream and Prickly Powder. Product like bellodomma, pharmaceutical tapes were imported from the parent company. In Sep. 957, a new company Johnson & Johnson India Ltd. was created and registered. Recently this company celebrated its 50 years in India. †¢ SEGMENTS OF BUSINESS Johnson & Johnson is organized into three business segments:†¢ †¢ †¢ Consumer Pharmaceutical Medical Devices and Diagnostics Consumer J manufactures and markets a broad range of products used in the fields like:†¢ â € ¢ †¢ †¢ †¢ †¢ Baby and Child Care Skin Care Oral and Wound Care Women’s Health Care Nutritional and Over-the-counter Pharmaceutical Products MAJOR BRANDS Some of the major Brands of J are:†¢ †¢ AVEENO (Skin Care Products) BAND-AID (Brand Adhesive Bandages) †¢ †¢ †¢ †¢ †¢ CLEAN & CLEAR (Teen Skin Care Products) JOHNSON’S BABY (Baby Products) NEUTROGENA (Skin and Hair Care Products) REMBRANDT (Brand of Oral Care Products) SPLENDA (No Calorie Sweetener) PRODUCT PORTFOLIO PRODUCT MIX J is known not only for the quality service & types of products but also for the variety & range of products. It has a huge list of Product Lines with enormous depth in each line. It also has a tremendous width & depth in its Product Mix. Its Product Lines are in the following segments:? Baby & Child Care ? Skin Care ? Oral and Wound Care ? Women’s Health Care ? Nutritional and Over-the-counter ? Pharmaceutical Products ? Medical Devices and Equipment. Some of the Products in the Product Line of Baby & Child Care are as:0 Baby Hair Oil 0 Baby Soap 0 Baby Cream 0 Baby Body Lotion 0 Baby Massage Oil 0 Baby Powder 0 Baby Nappy Pads 0 Baby Shampoo J has done the Brand Line extension in the products like Hair Oil, Soap, Cream, Massage Oil, Powder & Shampoo by launching these products in various fragrance & colours. In today’s changing times, where people have become more conscious towards their health & thus moving towards natural products, they prefer using J products over other Brands. J has captured the customers by Positioning itself as a Company providing Natural products devoid of chemicals. Thus its graph of Customer Confidence Index is high as compared to other Brands. Not only the Kids & New Born, but also the teenagers & upper age group customers have been the Target of J. It has its products flowing for every age group & in every segment. Some of the products in the product line of Skin Care are:0 0 Aveeno (Brand for Skin Care Products) Clean & Clear face wash 0 Clean & Clear Cream 0 Clean & Clear Cleansing Milk 0 Neutrogena (Brand for Skin & Hair Care products) 0 Body Lotion etc. J also has its Oral Care products by the name Rembrandt. It also has its No Calorie Sweetener by the name Splenda. Product Line Length of J in Pharmaceuticals is huge. The products are for various Therapeutic uses such as:0 Anti Fungal 0 Anti-Infective 0 Cardiovascular 0 Contraceptive 0 Dermatology 0 Gastrointestinal and many more†¦ Band-Aid is one of the most popular pharmaceutical products of J. Product Line of J in Medical Devices & Equipments is also quiet impressive. 0 0 It includes a broad range of products distributed to Wholesalers, Hospitals & Retailers. Used principally in the professional fields by Physicians, Nurses, Therapists, Hospitals, Diagnostic Laboratories and Clinics. Products include Cordis’ circulatory disease management products, DePuy’s orthopedic joint reconstruction and spinal care products. Vistakon's ACUVUE Disposable Contact Lens. One Touch Brand Blood Glucose Meters from LifeScan, Inc. P. F. C. Sigma Knee System from DePuy, Inc. 0 0 0 0 J&J also has several women’s Health Care products. Thus J&J has segmented the market in a way so as to target Kids, Teenagers, Women & also people those are conscious about Natural products. It has strongly covered the market by diversifying itself into Pharmaceuticals & Manufacturer of Medical Equipments & devices. MILESTONES †¢ †¢ †¢ †¢ †¢ 1989: Introduced the first test kit for the detection of antibodies to hepatitis C. 1996: Introduced the first test kit to screen blood for antigens to HIV-1, the virus that is responsible for the vast majority of AIDS cases in the U. S. 997: Introduced the first fully automated blood banking system in Europe. 1999: Introduced the first fully automated blood and plasma screening system. 2000: Introduced the first blood screening kit for HCV antigen. AWARDS & RECOGNISATION †¢ †¢ †¢ †¢ In the year 2005 J&J was recognized by National Safety Council for the excellence in environmental, health and sa fety management. In the year 2006 Working Mother Magazine named J&J in best 100 places to work for mother. Fortune magazine ranked J&J in 9th position in over all industry and also listed it in the America most admired companies in 2006. In the year 2007 J&J receive the Spark Award for the new packing and advertising campaign. CORPORATE SOCIAL RESPONSIBILITY †¢ †¢ †¢ Centre of Health, Environment and Justice AND J&J launched PVC consumer campaigns. Developed a PVC phase out policy in June 2007 Signed the Compact for Safe Cosmetics. A pledge to make safe products. Eco-Friendly Endeavour’s 0 0 Reached a settlement with the U. S. govt. in December 2006. Installed a â€Å"ZERO† discharge cooling tower water treatment system. Help-age 0 0 0 Donated to TSUNAMI relief efforts in Asia. Gave $10 million to September 11 , 2001 victims. Working to reduce its green house gas emissions. Environmental Policy 0 0 0 0 0 0 Integrating Environmental goals. Striving for ZERO WASTE. 100% resource efficiency. Enhancement of environment. Utilizing innovative technologies. Fostering ENVIRONMENTAL ETHICS. CREDO 0 0 0 0 0 0 Our first responsibility – doctors, nurses, mothers, fathers, consumers. Everything of high quality. Constantly strive to reduce costs. Customers’ orders -serviced properly. Suppliers & distributors – make profit. Envt. is the ultimate human health issue. FUTURE PLANS J&J Corporation has a very good perception of India. This has been supported by good results in the country. The outlook is bullish, and is supported by a high level of confidence in the Indian management team and more investments likely in the coming years. Double-digit growth is forecast for the India operations. India would be a key growth driver for J&J worldwide. J&J is also exploring the opportunities for setting up BPO operations in the country.

Thursday, November 7, 2019

University of Alabama UAB Admissions and ACT Scores

University of Alabama UAB Admissions and ACT Scores The University of Alabama at Birmingham is a moderately accessible school, accepting 58  percent of its applicants. Learn more about its admissions requirements, SAT and ACT scores that will enhance your chance of acceptance. You can calculate your chances of getting in with this free tool from Cappex. Admissions Data (2016) University of Alabama at Birmingham Acceptance Rate: 58  percentGPA, SAT and ACT Graph for UAB AdmissionsTest Scores: 25th / 75th PercentileSAT Critical Reading: 480 / 640SAT Math: 490 / 660What these SAT numbers meanCompare Alabama SAT scoresC-USA SAT comparison chartACT Composite: 21  / 28ACT English: 22 / 30ACT Math: 19 / 26What these ACT numbers meanCompare Alabama ACT scoresC-USA ACT comparison chart University of Alabama at Birmingham Description: UAB, the University of Alabama at Birmingham, is the largest employer in Alabama. Established as an academic extension of the University of Alabama in Tuscaloosa, the school became a fully-fledged university in 1969. The university has numerous strengths, particularly in the health sciences. Students can choose from a number of majors, with Biology, Nursing, Education, and Psychology among the most popular. Academics are supported by an 18 to 1 student/faculty ratio. High achieving students should check out UABs University Honors Program with its opportunities for travel and independent study. Even more prestigious is the Science and Technology Honors Program which allows students to attend symposia and conduct individual research with faculty members. Outside of the classroom, students can participate in a number of clubs and activities, including academics clubs (Anthropology Club, Criminal Justice Student Organization), performing arts groups (Rangeela, Ballroom Dancing, A Capella), and recreational clubs (Cricket Club, Bodybuilding Club, Table Tennis). UAB also has an active Greek life, with both fraternities and sororities on campus. In athletics, the UAB Blazers compete in the NCAA Division I Conference USA. Popular sports include Soccer, Football, Basketball, and Softball. Enrollment (2015) Total Enrollment: 18,333  (11,511 undergraduates)Gender Breakdown: 41 percent male / 59 percent female72 percent full-time Costs (2016-17) Tuition and Fees: $8,040  (in-state); $18,368 (out-of-state)Books: $1,200 (why so much?)Room and Board: $11,682Other Expenses: $4,886Total Cost: $25,808 (in-state); $36,136 (out-of-state) University of Alabama at Birmingham Financial Aid (2015 -15) Percentage of New Students Receiving Aid: 92  percentPercentage of New Students Receiving Types of AidGrants: 85 percentLoans: 50  percentAverage Amount of AidGrants: $8,609Loans: $6,833 Academic Programs Most Popular Majors:  Accounting, Biology, Communication Studies, Criminal Justice, Early Childhood Education, History, Nursing, PsychologyWhat major is right for you?  Sign up to take the free My Careers and Majors Quiz at Cappex. Transfer, Retention and Graduation Rates First Year Student Retention (full-time students): 82  percentTransfer Out Rate: 24 percent4-Year Graduation Rate: 30 percent6-Year Graduation Rate: 53  percent Intercollegiate Athletic Programs Mens Sports:  Baseball, Football, Golf, Soccer, Basketball, TennisWomens Sports:  Track and Field, Basketball, Volleyball, Bowling, Soccer, Tennis, Softball, Rifle If You Like UAB, You May Also Like These Colleges: University of Alabama at HuntsvilleAuburn UniversityUniversity of AlabamaUniversity of South AlabamaAlabama AMTroy UniversityJacksonville State UniversityUniversity of West AlabamaBirmingham Southern CollegeSamford University University of Alabama at Birmingham Mission Statement: mission statement from uab.edu/plan/ UABs mission is to be a research university and academic health center that discovers, ​teaches and applies knowledge for the intellectual, cultural, social and economic benefit of Birmingham, the state and beyond. Data Source: National Center for Educational Statistics

Tuesday, November 5, 2019

Definition and Examples of Sentence Negation in English

Definition and Examples of Sentence Negation in English    In  English Grammar,  sentence negation  is a type of  negation  that affects the meaning of an entire  clause.  Also known as  sentential negation, clausal negation,  and  nexal negation. (In contrast, a negation that affects the meaning of just a single word or phrase is called  constituent negation- also known as  special negation  and  subclausal negation.) Sentence negation is commonly indicated in English by the  negative particle  not  (or its reduced form,  -nt). In  colloquial English, sentence negation may be indicated by phrases such as  like hell  and  no way. Examples and Observations Two Types of Sentence NegationIt is usual to distinguish between two types of non-affixal  sentence negation  in English: firstly, negation with  not  or  -nt; and secondly, negation with the negative words  never, neither, nobody, no, none, nor, nothing  and  nowhere. Tottie (1991), for example, terms the first type Not-negation and the second type No-negation. Quirk et al. (1985: 782) give a list of the negative words together with their corresponding non-assertive forms, pointing out that there are two negative equivalents for a positive sentence containing an assertive form: thus  Weve had some lunch   has the two negative forms  We havent had any lunch  and  Weve had no lunch  (Quirk et al. 1985: 782). In the same way, these authors tell us,  He sometimes visits us  has the two negative forms  He doesnt ever visit us  and  He never visits us.(Jenny Cheshire, English Negation From an Interactional Perspective.  Negation in the History of En glish, ed. by Ingrid Tieken-Boon van Ostade, Gunnel Tottie, and Wim van der Wurff. Walter de Gruyter, 1998) I did  not  cry or yell or  lie down on the pine floorboards and kick my feet.(Sarah Tomlinson,  Good Girl: A Memoir. Gallery Books, 2015)Its  not  the case that  I cant hold my own; I can.(Morris Philipson,  Secret Understandings.  Simon Schuster, 1983)I dont  think anybody is  in a position to give answers to social problems, definite, final answers.(Satyajit Ray in  Satyajit Ray: Interviews, ed. by  Bert Cardullo. University Press of Mississippi, 2007) Arson  isnt  difficult  to prove, but it can be very difficult to prove who committed it.I see whats going to happen. You only want to go to her. You want to get your share, after all. Youll leave me without a pang.Mrs Magaw stared. But wont  you be going too? When Mrs Taker sends for you?(Henry James,  Ã¢â‚¬ Fordham Castle, 1909)  My parents didnt  want to move to Florida,  but they turned sixty and thats the law.(Jerry Seinfeld)Never in my life  did I  remember Mama staying in bed past sunrise.(Jennifer Niven,  Velva Jean Learns to Drive. Plume, 2009)At no time  did I  feel threatened or in danger of violence.  At no time  did I  feel inclined to regard any of my colleagues as lazy or inept- or feel they were insinuating similar judgments about me.(Garret Keizer, Getting Schooled.  Harpers Magazine, 2012)  Exclamative Sentence Negation- In adult  colloquial  English,  exclamative  sentence negation  can be defined as the combination of an  idiomatic  word or phrase, e.g.,  No way, like hell, the hell, yeah right, my eye, bullcookies, nonsense,  with a sentence..., e.g.,  Like hell Al and Hilary are married, Al and Hilary are married, my eye.(Kenneth F. Drozd, Metalinguistic Sentence Negation in Child English.  Perspectives on Negation and Polarity Items, ed. by Jack Hoeksema et al. John Benjamins, 2001)- Shelby Boyd sidled up to Al Heakland and said under his breath, Its time to pay up, Al.Like hell, I will,  Heakland whispered in a stern tone.Like hell, you wont, said Boyd in the same tone of voice.(Ralph Cotton,  Showdown at Hole-In-the -Wall. Penguin, 2009)- My throats all tight, and  theres  no way  Im going to  cry in front of Ellery and Peyton.(Gail Nall,  Breaking the Ice.  Simon and Schuster,  2015)

Sunday, November 3, 2019

Fasting Times Research Paper Example | Topics and Well Written Essays - 250 words

Fasting Times - Research Paper Example First is the sample selection biased that can influence the research study if a non-random sampleof a population in which all individuals, or instances, were not equally likely to have been selected. Thus, results can be erroneously attributed to the phenomenon under study rather than to the method of sampling. Self-selection will be according to the willingness to participate in the study of individuals and there is a tendency that more educated person will agree to join the study. Another is limited response rate where some of the representative cannot fully respond to the activity that is being asked to them (Macnee &McCabe, 2008, 138). Generally, sampling errors and biases are induced by the sample design. Therefore, a researcher must utilize certain sampling methods in choosing representative randomly in the population to have a chance of being included in the study. The difficulty can also be mitigated by weighting the data when population standards are available or by imputing data based on answers to other

Friday, November 1, 2019

Norton Introduction to Literature Essay Example | Topics and Well Written Essays - 750 words

Norton Introduction to Literature - Essay Example Birds are symbols for freedom and entrapment. Marriage and womanhood are cages for women. Also, just by being a woman, women can hardly flex their wings and do as they please. But birds can also be freed, like what Louise feels after her husband died. Furthermore, the narrator also illuminates the oppression of women inside the institution of marriage. Louise only feels genuine freedom as a widow, because her mind screams: â€Å"Free! Body and soul free!† (Chopin). This statement emphasizes that marriage has imprisoned her body and soul. The narrator then shares what marriage means for nineteenth-century women: a life without liberties and without liberties, there is no happiness. 2. Choose one of the main characters of this story. What can we learn about this character from the details given in the story? Does the character change from the beginning to end of the story? Is this a positive or negative character--and how do you know this from the story? Give details. The main c haracter of the story is Mrs. Mallard. Based on the details of the story, Mrs. Mallard does not own her life. She does not even have a first name in the beginning of the story, since she is introduced as Mrs. Mallard. Only in the end do readers learn that her first name is Louise. This mission of detail regarding one’s identity underscores that as a married woman, she is not an independent individual. She is only seen as someone who is married, someone under Brent Mallard. The character also changes from beginning to end. At first, Mrs. Mallard is the typical woman who must be treated with gentleness: â€Å"Knowing that Mrs. Mallard was afflicted with a heart trouble, great care was taken to break to her as gently as possible the news of her husband's death† (Chopin). It seems that she is a fragile person, which is a perception provide to women in early times. Later on, however, inside her room, she realizes the opportunities that await her, because she is already a wi dow. Louise receives an epiphany of her future life: â€Å"She could see in the open square before her house the tops of trees that were all aquiver with the new spring life.† Spring stands for a beautiful life, a life with no will imposed upon her. She transforms into an empowered woman with complete control of her whole life. For me, Louise is a positive character, because she is only like every other human being, someone who wants to be free after being controlled for a long time. She feels happiness over her freedom per se, and not because she wants her husband to die. In her mind, she drinks the â€Å"elixir of life,† because she has not tasted that in her marriage. It is also understandable then for her to die when she sees her husband. Death is her only key to the elixir of life she just enjoyed. She knows that if she goes back to her married life, she will forever feel empty, for she will never be free in her marriage. 3. What role does the setting play in this story? What can you say about how it furthers the plot or the effect on the reader? What are the details that allow you to "see" one of the scenes in this story? The setting is important because it stands for the setting of every woman trapped in a patriarchal marriage. The setting furthers the plot by ensuring that readers feel how it is to be imprisoned in

Tuesday, October 29, 2019

How improve NYSE European Market Operations by Joining Cash and Dissertation

How improve NYSE European Market Operations by Joining Cash and Derivatives - Dissertation Example In an effort to create the first cross-continent exchange group, the New York Stock Exchange (NYSE) and Euronext combined forces on April 4, 2007, creating NYSE Euronext, which is a cash market organization. Combined with the derivative markets in Europe, NYSE Euronext now has control over both markets and numerous products and services across the globe. Each organization works independently from each other in different areas of the market exchange, but combining them could offer the potential to establish a stronger organization. The leadership of NYSE Euronext recognized the need for change within the organization if the company was going to remain solvent and continue to provide professional service to the clientele who traded from the various locations. While this merger of the two types of market would benefit all the stakeholders, working through some of the issues may offer a challenge to upper management in the process. Each location, which is governed by a hierarchy that is familiar with the rules and regulations in that particular country, manages to provide the necessary services, but NYSE Euronext’s vision was to implement a model into the organization that would bridge the gap between cultures, markets, and products. By making this change, each location could then offer the clients a variety of products and services from one location. The history of each entity played an important role in the decision to press forward with the necessary changes. History The creation of NYSE Euronext emerged from the combination of several market trading organizations getting together to merge their efforts into making the market trading more conducive to customer and client interaction (Niederauer, 2012). The Paris market had a difficult start and eventually merged four market operators into one. The SBF, Matif SA, Monep SA, and Societe de Nauveau became ParisBourse SBF SA. The Brussels market became more competitive on the international market with the pass ing of the Financial Transactions and Market Act in 1990. Amsterdam, the oldest market in Europe, dealt with derivative transactions, while Lisbon was an all cash market. In 2000 the Lisbon, Paris, Brussels, and Amsterdam market organizations joined forced to create the Euronext Company. There were four types of trading that took place between all of the combined companies. Global market data, trading solutions, exchange solutions, and global connectivity. With the introduction of technology to the trading industry, Euronext was able to improve the exchange of stocks and other forms of trading across the globe (Niederauer, 2012). Once the NYSE joined the Euronext collective, cross-border trading escalated to beyond comprehension of any one individual in any one of the companies that merged into NYSE Euronext. The inclusion of LIFFE to the Euronext group prompted the need for one group of analysts to oversee the needs of the company, which was spread across great distances. In order to create a cohesive team of traders, the hierarchy of NYSE Euronext and LIFFE

Sunday, October 27, 2019

Conflict In Death Of A Salesman English Literature Essay

Conflict In Death Of A Salesman English Literature Essay Conflict is an essential element in all pieces of literature. In Arthur Millers Death of a Salesman, every character in the play deals with conflict at one point or another. However, Willy Loman is confronted with a large amount of conflicts throughout the play. None of Willys conflicts, Willy versus Biff, Willy versus himself, and Willy versus society, are resolved by the end of the play. Willy faces a father-son conflict with Biff throughout the play. When Biff returns home, Willy senses it as a failure. He returns home to find out who he is. Willy desperately wants Biff to succeed in every way possible. However, Willy and Biff have conflicting views of what the American Dream is. Willy believes that selling is the greatest job a man can have. On the contrary, Biff feels that the best job a man can have is working outdoors with his hands. When these two dreams collide, Willy becomes frustrated because he believes he is correct and his way is the only way. This contrast between their beliefs builds up throughout the play up to their final argument near the close of Act II. Biff is the only Loman that is able to see past Willys illusions about life. Will you take that phony dream and burn it before something happens? (133) He is the only one able to see reality. Willy is in a dream world where he believes he is on the verge of success whereas Biff is able to see the ha rsh reality and recognizes that both he and his father are failures. Young Biff had the same beliefs and views as his father, but after discovering his fathers infidelity, these beliefs changed. He realized he didnt want to become like his father and changed his beliefs. By the end of the play, Willys conflict is not resolved. He had all the wrong dreams. (138) Willy and Biffs beliefs are still opposite of each others. Although Biff has found out who he is, it is not the person his father had hoped for. He is not the leader of men and successful salesman his father wanted him to be, he is an ordinary man who plans to go out West. As Willy faced continuing conflict with his son, he also endured conflicts with himself. Willy faces conflicts with his inner self throughout the play. Willy refuses to accept who he is and his self pride is too important to him. Willy Loman refuses to admit that he is an ordinary man. He must be the successful American businessman that is a leader among men. He is in a dream world where he is on the verge of success. Throughout the play, he is at odds with who he perceives himself to be and who he is in reality. He seems to ignore the talent and appreciation he has for carpentry. He believes that if he purses carpentry, he would be beneath himself. Willy struggles with the fact that he will never be able to achieve his perception of who he wants to be. This conflict goes on until his death. He continues to believe he can be on top of the world, but in reality, he is a normal human being. Willy has a strong sense of self pride in him, one that may be too strong. He is afraid to show a lack of it to Charley or his family. When Willy meets Charley at his office in Act II, he offers him a job to help him. However, Willy is too proud of himself and will not work for Charley. He still believes he can survive without Charleys job offer. He doesnt understand that reality that he is a failure. He also considers himself superior to Charley. He believes Charley is not well-liked and is not the ideal character one should be. He knows that accepting a job offer from someone below him would be an insult to his self pride. Willy is also afraid to admit he is done and can not survive anymore to his family. I cant throw myself on my sons. (84) He is also afraid to show any weakness to his sons. Willy dies a man extremely proud of himself. However, he still has not faced the reality of who he truly is. He did not admit he needed help like an ordinary man would, a man just like him. As Willys conflict with himself grew, so did his conflict with his society. Willy is in conflict with society like the majority of American men in the last century. Willy struggles with his selling as he ages. The young Willy was able to make sales easily, but now he is older, and has more difficulty selling. Willy is constantly trying to find the key to success in selling. He constantly worries about other peoples perception of him and blames his lack of success on his physical traits such as his weight and clothing. Willy believes these are the reasons why he has difficulty selling, while in reality, it is the fact that he does not see himself and the world as they really are. When he first started selling, buyers may have been interested in charismatic salesman. However, as time changed, the business world looked for knowledgeable salesman to promote products. Willy is always worried about his appearance up to his death and still has difficulty understanding why he is never accepted as a talented businessman. When Willy talks to Howard about possibly stay ing in New York to sell, Willy feels like he is being thrown away by society. A man is not a piece of fruit! (82) Willy claims a man is not an orange where you eat the orange and throw away the peal. He is referring to himself when he says this. Willy has worked for this business for 34 years and after all his work for the company, he is worth nothing to it. In society, a man is often measured by his income and skills that can be used in society. However, Willy lacks both of these and society deems him as useless. Therefore, Howard fires him from a business standpoint. Willys conflict with society is not resolved. At his funeral, no one comes except for his family and Charley and Bernard. Society found him useless and threw him away. None of Willy Lomans conflicts with Biff, himself, and society are resolved by the end of the play. In his conflict with Biff, he is never able to nurture Biff into the man he wanted him to become. In his conflict with himself, he is never able to see the reality. Finally, in his conflict with society, he is a victim of Americas capitalistic and materialistic environment. However, the main cause of all his conflicts is his inability to see the reality in life. Perhaps that is why he was unable to solve any of his conflicts. However, Willy Loman was a troubled man from the beginning of the play to his death. He was much more than a man who had plenty of conflicts, he was a man who attempted to live the American Dream, but ultimately, his conflicts stopped him.

Friday, October 25, 2019

Monaural Hearing and Sound Localization :: Biology Biological Hearing Essays

Monaural Hearing and Sound Localization Human hearing and the ability to perceive the location of a sound source has long been accepted as a process requiring the use of two ears (Kistler, 1997; Butler & Humanski, 1992; Carlile, 1990). This process is referred to as binaural hearing. The subjective experience of binaural hearing during the location of a sound source was thought at first to be the result of an interactive process of evaluating two auditory cues (Kistler, 1997; Butler & Humanski, 1992; Carlile, 1990; Middlebrooks & Green, 1991). A man by the name of Lord Raleigh developed a "duplex theory" (Strutt, cited by Carlile, 1990) which stated that sound localization arises out of the fact that the ears are separated by both space and an acoustically opaque mass (the head) that creates two distinctive properties to incoming sounds. First, a sound originating outside the medial vertical plane will reach one ear before it reaches the other creating a time-of-arrival difference that can be detected and used in localizat ion. This process is referred to by Fuzessery, Wenstrup, and Pollak (1990) as an interaural time difference (ITD). Second, the mass of the head causes the incoming sound to lose intensity as it passes from one side of the head to the ear on the opposite side. Fuzessery, Wenstrup, and Pollak (1990) call this process an interaural intensity difference (IID), because the head acts as a muffler. The duplex theory survived until neuroanatomists and neurophysiologists began to search for the biological mechanisms of which the theory attempted to predict (Butler & Humanski, 1992). The duplex theory did prove to be, at least in part, accurate. In 1936 Stevens and Newman (cited by Butler & Humanski, 1992) proved empirically the existence of IIDs and ITDs in locating a sound source. However, they neglected to consider the possibility of other auditory cues that may provide additional localization information. The duplex theory assumed there were no other ways in which the perceptual location of a sound source could be obtained. It was not until much later that the role of the external structures of the ear, namely the pinnae, were considered. According to Butler and Humanski (1992), the role of the pinnae in localizing sound was only taken seriously when scientists began to study sound localization in situations where binaural differences were nonexistent. Some experiments were eventually performed using sound sources which lay directly on the medial vertical plane (referred to as elevation) and did not stray to either horizontal side (Butler & Humanski, 1992; Carlile, 1990; Wightman & Kistler, 1997).

Thursday, October 24, 2019

Research methods in early childhood

In this article, it discusses the importance of literacy for kindergartners as portion of ‘school preparedness ‘ readying and the bilingual literacy in Singapore Primary School instruction system. The word ‘literacy ‘ frequently brings to mind â€Å" reading and composing † , but preschool literacy includes much more. Reading is a cardinal accomplishment that can be acquired with the careful planning and direction of skilled instructors. The usage of reading schemes coupled with other lending factors to assist a kid to read.debutLiteracy for PreschoolerThe word ‘literacy ‘ frequently brings to mind â€Å" reading and composing † , but preschool literacy includes much more. In the 2008, Ministry of Education ( MOE ) , Singapore launched the Kindergarten Curriculum Guide ( KCG ) . The KCG is meant to steer preschool instructors in fostering early scholars so that a steadfast foundation can be built to run into the academic demand of the instruction system in Singapore. Under the model, Language and Literacy is one of the chief key cognition and accomplishments to get by all who have graduated from any MOE licensed Kindergarten. The chief strands of linguistic communication and literacy are viz. : speech production, listening, reading and composing.School Readiness in SingaporeSingapore, observing its 45 independent old ages, is a little multicultural state that lacks natural resources. However, it thrives good by the hardworking and resilient citizen together with the inflow of one million foreign endowments and workers to hike its economic system. The so first Prime Minister of Singapore, Mr. Lee Kuan Yew, was the drive force behind to stress the importance of instruction, forcing through the authorization for bilingual literacy with English being the first linguistic communication and a female parent lingua ( Chinese, Malay and Tamil ) being the 2nd linguistic communication in the instruction system. In recent old ages, there has being an increasing accent in ‘school preparedness ‘ which is to fix immature kids for the compulsory primary instruction ( Kirkland, E.S. , 2002 ) . As shown by assorted research consequences, early literacy is the cardinal constituent to accomplish that. The term ‘bilingual ‘ literacy is to depict a individual holding the ability to talk, listen, read and compose in two linguistic communications. In fact, there is an outlook that when a kid turns seven, he is to be comparatively bilingual by being able to grok and utilize English as the first linguistic communication and Mother Tongue ( Chinese, Malay or Tamil ) as the 2nd linguistic communication. William and Lundstrom ( 2007 ) emphasized the demand for careful planning and direction by trained and skilled instructors in order for a kid to emerge as confident talker, hearer, reader and author.Research Question utilizing instance survey attackThe research inquiry for this instan ce survey is â€Å" How is bilingual reading promoted in school for the 4-6 old ages old? † Since 75 % of Singapore ‘s population are Chinese ( Statistics Singapore, 2009 ) , the two linguistic communications for this survey shall be the English and Chinese. The topics in this instance survey are 13 4-6 old ages old kids from the baby's room and kindergarten categories go toing a child care Centre in Singapore taught by three instructors. They are the Chinese Teacher who uses vocals, rimes and word games to learn Chinese linguistic communication ; the English Teacher who uses Thematic Approach to carry on her lesson and the Enrichment Teacher who uses flash cards, phonics and word games to learn reading in English. The end of this instance survey is to uncover how preschool instructors in Singapore facilitate bilingual reading in the linguistic communication and literacy development of immature kids to fix them for their following phase of larning. ‘Despite the unfavorable judgment of instance surveies, it is noted that the chief characteristic of instance survey is really utile and effectual to research and look into real-life context between instructors and kids. By utilizing interview and observation, research workers will be able to hear the ‘voices ‘ of instructors and kids when roll uping informations and findings for the intent of this research survey. As described by Johnson and Onwuegbuzie ( 2004 ) , both quantitative and qualitative informations will be collected to triangulate the consequences in the assorted research methods ‘ ( Ng, E. 2010 ) .literature reappraisalReadingReading under linguistic communication and literacy accomplishments is farther sub-divid ed into assorted constituents such as Book and Print Awareness ; Phonological and Phonemic Awareness ; Word Recognition and Comprehension. The KCG lists a ‘set of cardinal cognition, accomplishments and temperaments purposes to steer pre-school instructors in developing an appropriate course of study that would back up and advance kids ‘s acquisition and development ‘ ( MOE, 2008 ) . This list is meant to steer instructors to supply chances for kids to get the stated cognition, accomplishments and temperaments. For illustration, under reading strand, word acknowledgment is non expected of nursery kids, nevertheless, by the clip the kid is 5 or 6-years old, it is expected that they be able to intermix sounds to read 3-letter-words, read some frequence words, read a scope of words by decrypting or by sight, and read simple sentences. Upon graduation from his kindergarten old ages, the ultimate end for a kid is to be good prepared and equipped with accomplishments to manage the course of study outlook in the primary school old ages in front.Reading is a cardinal accomplishmentIn 1998, the joint-position paper of the National Association for the Education of Young Children ( NAEYC ) and the International Reading Association ( IRA ) , reported that ‘Learning to read and compose is critical to a kid ‘s success in school and later in life ‘ . The Access Center: Bettering Results for All Students K-8 had a similar determination reported that ‘reading is a cardinal accomplishment that defines the academic success or failure of pupils ‘ . During the Emergent and Early Literacy Workshop in Bethesda ( 2000 ) , Dr. Barbara Foorman from the University of Texas, Houston Medical School, reported that '88 per centum of pupils who were hapless readers in first class were hapless readers in 4th class ‘ and '87 per centum of pupils who were good readers in first class were good readers in 4th class ‘ ( National Institute of Health, 2000, 9 ) . These surveies showed a strong co-relation between the academic success of the kid and the ability to read and compose in preschool old ages. To province it boldly – we can about foretell a kid ‘s academic success in life upon his kindergarten graduation twelvemonth. Therefore it has become indispensable and pressing to learn preschool kids to read and compose aptly, enabling them to accomplish today ‘s high criterions of literacy ( NAEYC and IRA, 1998 ) . However, it has besides being reported by experient instructors that the kids they teach today are more diverse in their backgrounds, experiences, and abilities. With this increasing diverseness among immature kids, it is progressively overpowering for instructors to be expected to bring forth a unvarying result for all.Reading is a Erudite SkillReading is a erudite accomplishment and non a biological waking up. The ability to read does non develop of course. It is the result of continual development and acquisition. As emergent reader is invariably emerging, immature kids will go through through different phases of reading accomplishments and will meet different kinds of reading troubles ( Adams and Bruck, 1993 ) . During the workshop by National Institute of Health ( 2000 ) , Nelson, N. of Western Michigan University said that instead than waiting for failure, one preventative precedence is for trained and skilled instructors to fix kids to derive good reading accomplishments with specific types of cognition in reading and composing success during the preschool old ages. The end is to read with eloquence, truth, understanding and enjoyment. IRA and NAEYC ( 1998 ) believe that early childhood instructors need to understand the developmental continuum of reading and authorship and be skilled in a assortment of schemes. They could so do instructional determinations based on their cognition, current research and appropriate outlooks to scaffold kids ‘s acquisiti on.Reading SchemesRecently, schemes for reading have received considerable attending in the professional literature nevertheless it is improbable for any teaching method or attack to be effectual on its ain. An on-going appraisal of kids ‘s cognition and accomplishments will decidedly assist instructors to be after effectual direction ( NAEYC & A ; IRA, 1998 ) . Dr. Rao of National Institute of Education in Singapore defines reading schemes as ‘how readers conceive a undertaking, how they make sense of what they read, and what they do when they do non understand ‘ . Reading schemes as listed by the National Curriculum for England ( 1999 ) are phonemic consciousness and phonics knowledge ; word Recognition and in writing cognition ; grammatical consciousness and most significantly, contextual apprehension. These schemes are meant to learn kids whole scope of reading accomplishments such as cognizing the sound and name the letters of the alphabet, link sound and miss ive forms, able to place and intermix phonemes in words, read on sight high frequence words and other familiar words, acknowledge words with common spelling forms and acknowledge specific parts of words, understand how word orders affects significance, decipher new words, work out the sense of a sentence and focal point on intending derived from the text as a whole. Thereafter, instructor could integrate word games utilizing acquired phonics cognition to do larning more merriment for kids.Phonicss KnowledgeIn the web site of the National Institute for Literacy, it states that ‘Phonics is the relationships between the letters ( characters ) of written linguistic communication and the single sounds ( phonemes ) of spoken linguistic communication. ‘ The end of phonics direction is to assist early readers to acknowledge familiar words accurately and automatically and to â€Å" decrypt † new words. Phonicss instructions need to be systematic and expressed in order to b e effectual. Weaver, C. ( 1994 ) stated some ways instructors can assist kids to develop phonics knowledge such as indicating out interesting forms of oncomings and frosts during shared reading experiences and prosecute kids in activities that reinforce their natural acquisition of the letter/sound relationships. These activities can mask as games to play in category and can be tailored and catered consequently to the assorted age groups. The end is to prosecute kids ‘s head to get phonics knowledge that lead to word acknowledgment accomplishments.Phonicss Word GamesSome illustrations of phonics word games are presenting alphabet sound, kids are to fit get downing sound of the alphabet with the images utilizing chart and cards, or to name things in the environment that begin with a peculiar alphabet. If kids are older, they can play card game similar to the game ‘Snap ‘ where they will snarl at alphabets that begin the corresponding image shown in the Centre. Anoth er illustration of a word game is the fishing game whereby kids will angle out alphabets cards attached with a paper cartridge holder, and a fishing rod with a little magnet attached to the terminal so that kids will take bends to angle the needed alphabet cards. Such games can be played by playgroup kids to angle out the alphabets requested by instructors or it could be scaffold for kindergarten kids to larn basic spelling accomplishments where they will angle out all the alphabets to spell simple words they have learnt.Reading Schemes for Chinese LanguageInterestingly, the reading schemes and word games are non restrictive in larning the English Language. It can be adapted and used by linguistic communication instructors to learn kids other linguistic communications such as the Chinese Language which has its ain set of schemes.E-learningTraditionally, Chinese Language has being taught by pure rote larning for coevalss. With the promotion in engineering, primary schools in Singapor e are undergoing transmutation to recommend learning Chinese Language in a merriment and originative manner. The advanced thought of utilizing the ‘iFlashBook ‘ , an on-line service integrating multimedia, speech acknowledgment engineering and a content-rich library to congratulate the mainstream primary school text editions. Children can electronics learn besides known as ‘elearning ‘ by pull stringsing through the lessons with words being read out to them and their voices recorded as a signifier of feedback. These ebooks are available by through annual subscription fee ( Creative Technology Ltd, Singapore ) .Hanyu PinyinReading Chinese characters with the aid of English alphabets and its phonemes are known as Hanyu Pinyin, the Romanization of the Chinese characters. Hanyu Pinyin was introduced to school about 30 old ages ago to the upper primary onwards. However, it has made a important presence in the Chinese Language course of study such that all Primary one student are merely larning Hanyu Pinyin during their first six month in school. This is to help kids in reading and be able to identify in maps for the electronics resources made available in recent old ages.Chinese Fictional characters in PictureAs ancient Chinese characters are derived from the forms and visual aspects of objects, another advanced and originative thought is to utilize images to picture its form and significance of the words. These images make larning the Chinese characters merriment and easy by merely tie ining them with the existent signifier ( Tan, R. 2004 ) . For illustration, the Chinese Character c? « read as ‘huo ‘ agencies fire has its word image drawn to look like a fire so as to stand for the significance of the word.Lending AreasIn a study done by The Access Center on the scheme to better results for all pupils K-8, research grounds had pointed to three effectual lending factors in order for any environment to better literacy. These fac tors are classroom stuffs, the function of the instructor, and schoolroom design and layout. Another of import factor beyond schoolroom environment is the function of parent ‘s engagement by being active in their kids ‘s acquisition experiences. We will further depict each of these factors presented.a ) Classroom MaterialsResearch grounds has shown that there is a demand to hold knowing choice and usage of stuffs in order to develop an environment to back up literacy accomplishments in immature kids. The usage of signifiers and maps of print aid to function as a foundation from which kids become progressively sensitive to missive forms, names, sounds and words. In the study done by Gunn, Simmons, & A ; Kammeenui, ( 1995 ) to derive apprehension in the map of print, one of the term to specify emergent literacy was the consciousness of the utilizations of print from specific ( eg. doing shopping lists, reading street marks, looking up information ) to general ( eg. geting cognition, conveying instructions, keeping relationships ) .B ) The Role of the TeacherTo back up that, instructors could incorporate phone books, bill of fare, and other written stuffs into pupil drama so that kids will be able to see the connexions between the written word and spoken linguistic communication. For pupils to hold entree to a assortment of resources, instructors are to supply many books in the schoolroom library to keep pupil ‘s involvement and expose them to assorted subjects and thoughts. Teachers could besides supply activities within the schoolroom such as linguistic communication and literacy drama, reading aloud, storybook reading, reading to dolls, composing notes to friends, doing shopping lists, and taking telephone messages. This will let kids to better reading accomplishments and experience joy and power associated with literacy. Seizing these docile minutes and supply developmentally appropriate stuffs and interactions will farther literacy developm ent ( Gunn, Simmons, & A ; Kammeenui, 1995 ) .degree Celsius ) Classroom Design and LayoutThe physical environment of the schoolroom is important for developing literacy growing in kids. Surveies suggested that physical agreement of the schoolroom can advance clip with books ( IRA & A ; NEAYC, 1998 ) such as in the library Centre to hold tonss of comfy infinites for kids to curve up and loosen up with a book ; books are to beautifully expose and be accessible to kids. By supplying marionettes, composing stuffs and listening equipments will promote kids to widen their reading experiences. Place paper, pens, pencils, crayons throughout the room to promote kids to â€Å" compose † . Finally, display kids ‘s work and images.vitamin D ) Parent-Child Mediated Learning Experience ( MLE )Russell, et.al ( 2008 ) reported a important correlativity between parent who have given the ‘affect, focal point, attending, and communicating of a feeling of competency for larning â₠¬Ëœ and their ‘children ‘s optimum public presentation ‘ . It has being noted that the parents today are more educated and intelligent. By reading widely, they have kept themselves abreast with latest engineering and find. Furthermore, most household family are now dual-income and younger twosomes are choosing for smaller household unit with merely one or two kids. This alteration in household construction is get downing to engender a different civilization in modern parents. They are more unfastened to new methodological analysiss and doctrines with the underlying purpose to supply the best for their kids as stated in the front screen of Tony Buzan ‘s â€Å" Brain Child † ( 2003 ) that says â€Å" How Smart Parents Make Smart Kids † . The new strain of parents would travel the excess stat mi to foster their kids. They view it as a wise and shrewd long-run investing in their kids ‘s instruction in order to make their fullest potency in the hereafter. Therefore another important factor that is beyond schoolrooms environment which could develop literacy in kids is the active engagement of parents in their kids ‘s development.DecisionReading is a cardinal accomplishment and is indispensable and pressing to learn preschool kids to read and compose aptly so as to accomplish today ‘s high criterions of literacy. This could be achieved by integrating reading schemes carefully planned and instructed by skilled instructors.